How to Make Instagram Work for Authors, Part 2 — Guest: Monica Corwin

Instagram is a fast-growing social media platform, but as authors who focus on words rather than pictures, we might not know how to make it work for us. In Part 2, Monica Corwin shares how to make it work for our brand.

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How to Make Instagram Work for Authors, Part 2 — Guest: Monica Corwin

How to Make Instagram Work for Authors, Part 1 — Guest: Monica Corwin

Instagram is a fast-growing social media platform, but as authors who focus on words rather than pictures, we might not know how to make it work for us. In Part 1, Monica Corwin shares how to make it work for us as an author.

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How to Make Instagram Work for Authors, Part 1 — Guest: Monica Corwin

Why Every Author—and Reader—Should Care about #Cockygate

With a name like #cockygate, it’s no surprise that the recent trademark brouhaha would elicit some snickers, and some are far too quick to dismiss the situation. But the reasons behind the trademark—as well as what results from the legal battle—affect us all.

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Why Every Author—and Reader—Should Care about #Cockygate

Writer Burnout: How Do You Deal?

As writers, we can burn out in so many different aspects of our lives that it’d be a surprise if we never burned out. And if we don’t deal with our burnout, the problems are likely to get worse, so we might need to make changes.

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Writer Burnout: How Do You Deal?

Drowning in GDPR and Privacy Policy Notices? Should We Send Email Too?

We can all thank the European Union’s (EU) new GDPR rules for the deluge of “verify your email subscription” or notifications of an updated privacy policy recently. The flood can make us wonder if we need to send out emails about our privacy policy or subscription confirmation as well.

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Drowning in GDPR and Privacy Policy Notices? Should We Send Email Too?

Using Google AdWords to Make Interested Readers Commit — Guest: Christina Delay

Even when people are interested in our work, they might not follow through with purchasing our stories. Christina Delay explains how Google AdWords can get previously interested readers to commit and check out our books.

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Using Google AdWords to Make Interested Readers Commit — Guest: Christina Delay

The New EU Law: What All Authors Need to Know — Guest: Kharma Kelley

Authors have been talking about the new EU privacy law known as GDPR and what it means for writers. We might assume it doesn’t apply to us, but it’ll affect most of us in surprising ways. Kharma Kelley is here with all the answers for how we need to get ready.

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The New EU Law: What All Authors Need to Know — Guest: Kharma Kelley

Promo Tool: Making Videos with Lumen5

Yesterday I played with Lumen5, a super-easy video creator. It makes it easy to create videos from blog posts or other writing in just a few minutes. Should we use it? Let’s take a look at how we might use it for promotion.

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Promo Tool: Making Videos with Lumen5

What Does #OwnVoices Mean for Authors and Readers? — Guest: Bran L. Ayres

Many readers want to read and support “own voices” stories, where authors share a marginalized trait with their protagonist, but authors can be uncomfortable with the label due to judgment or privacy concerns. Bran L. Ayres shares their tips for avoiding problems.

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What Does #OwnVoices Mean for Authors and Readers? — Guest: Bran L. Ayres

Reader Connections, Fake Personas, and Catfishing

Many authors try to create a sense of friendship and connection to their readers. But some “authors” aren’t authors at all—they’re marketing people using ghostwriters and fake personas to trick readers into forming those connections.

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Reader Connections, Fake Personas, and Catfishing